Blog Archives

Wrapping Fleets

There are two ways to use fleets of vehicles to improve advertisement of your company. The first way is if you are the owner of all the vehicles. If you have 20 vehicles for your company that drive around every day they are being seen by hundreds of thousands of people. If you advertised on your vehicles the amount of people to see your company name, logo and information would be through the roof. With the simple installment of wraps on your vehicles you have increased your advertisement immensely.

Secondly if you are a small business owner without any company vehicles, make some calls and advertise on another companies fleet vehicles. This may cause for payment to the company and for the wrap but, if you get 10 out of the 20 vehicles someone else owns you are know advertising all over town without having to drive around or spend your own gas money. Take advantage of fleet vehicles, they do nothing but spend their days on the road and for every mile they travel is another 100-200 people you can be advertising to.

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Boat wraps

With spring coming quickly the weathers starting to get hot and its becoming time to take the boat of the dock or trailer and put it in the water. Instead of starting the season off with the same looking boat as in past years make your boat different then everyone else’s.  Add your own custom style with a vinyl wrap which will be able to handle the intensity of the water and make sure you are recognized on the water. As you can see in the image below a boat wrap will cover the whole side of the boat to where you can see when submerged in water. This is done because the impact of the water against the boat would tear your vinyl quickly and unless noticed and fixed fast enough it will ruin the whole wrap. The bottoms of boats are not meant to get color changes for that particular reason whether it is a wrap or paint.

Boat wraps are a great way to advertise also. There are many people on the water through out the year and if you have a business that attracts boaters then it wouldn’t be a bad idea to advertise that business on your boat. Even though you might not be able to get on the water everyday this form of advertising will still generate the most views that your company gets from the type of consumers that you want to bring in. No more just fitting in with the crowd make yourself stand out and be noticed.

  

Decals

Decals are a good way to add effects to your vehicle without getting a full vehicle wrap. There are an endless number of decals you can get to put on your vehicle. A decal can be an image or wording of the customers choice that can be placed on any part of the vehicle to make it more then just a colored vehicle. A decal can be placed anywhere on a vehicle, the most common parts are the hood, tailgate, or side door panels. Decals can be used for looks, like adding an image of something that interest you or they can be used to advertise your business. You can take your name and logo and put it on the hood and side of your car, this wouldnt be as effective as a vehicle wrap but it still gets your name on the streets. You may loose some information such as a number, address and small details of what your business is about but one way or the other you are still getting the name of your business seen by thousands of people. Decals are a great way to advertise and also a great way to give your car the special custom look if thats what your looking for.

Specialty Film-Carbon Fiber

Carbon Fiber is a sleek and exciting pattern that has been around but is starting to have some new and more frequent looks on vehicles. In the past you would see pieces of a car such as the hood or roof in carbon fiber. Now with this new material it can be used as an accent for your paint job, graphic decal or strips. There are also many cars driving around as completely carbon fiber.

Carbon Fiber is a very distinct look, usually being lighter in weight. When using vinyl carbon fiber material is does not decrease the weight of your vehicle but, at Laser Sharp Sign Design we can give you the best product of carbon fiber.Using 3M material, the best in the business, we can provide with carbon fiber colors, not only black, also grey, white and many other colors.

    

Vehicle Wrap Industry Stats

The following stats are from the vehicle wrap industry as a whole. If you want the best in designs and production come to Laser Sharp Sign Design we will give you the best!

  • Mobile advertising may be the most efficient and effective form of outdoor advertising, reaching more consumers at a lower cost per thousand impressions then any other outdoor advertising.
  • More then 95% of Americans are reached by media targeting vehicle drivers and passengers.
  • The average American has traveled 302 miles in the past 7 days.
  • One vehicle wrap can generate between 30,000-70,000 impressions a day.
  • Fleet vehicle wraps are be used for various types of advertising campaigns, including new product launch and even marketing, and are being used more and more in the marketing mix.
  • Fleet vehicle advertising increases name recognition 15 times greater then any other form of advertising.
  • 30% of mobile outdoor viewers indicate that they would base a buying decision of an ad they see.
  • Transit advertising has grown to be the second largest segment of the outdoor advertising industry in terms of dollars spent (as of 2003) representing 19%. The Outdoor Advertising industry has nearly doubled since 1993 from $1.19B to $2.09B in 2003. These numbers continue to grow each year.
  • 8 out of 10 Americans report they they have walked downtown, or into the city on average of 6.1 miles in the past week. This pedestrian traffic gives great opportunity for advertisers.